Thomas Archer Bata is in charge of global marketing for the Bata shoe
company, which has more than 5,000 stores in over 70 countries all around
the globe. He is the only member of the Bata family working at the famous
firm, which his great-grandfather, Tomáš Baťa, founded in the Moravian
town of Zlín at the end of the 19th century. Thomas Archer Bata was born
in Canada and has lived in Switzerland, the UK and South America. So, I
asked him, when did he first visit the Czech Republic?
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